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Insight

57% People Buys New Clothes for Idul Fitri

March 22, 2024 | Findings


As Eid al-Fitr approaches, the vibrant markets and bustling shopping malls witness a surge in consumer activity, particularly in the purchase of new c . . .

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Is Having a Side Hustle Right for You?

March 20, 2024 | Workplace


The concept of a “side hustle” has gained significant traction. Whether it’s to pursue a passion, supplement income, or build skills . . .

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Trend to Lose and to Keep in Revamping Workplace

March 13, 2024 | Workplace


The tumultuous ride of 2023 forced workplaces to adapt and evolve at an unprecedented pace. As we bid farewell to a challenging year, it’s cruci . . .

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Good Quality Respondents Shapes Good Quality Research

March 13, 2024 | Market Research Series


Research outcomes heavily rely on the quality of data collected, making the selection of respondents a critical aspect of the process. High-quality re . . .

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People chose BTS (43%) and Blackpink (53%) as their favorite Kpop Boyband and Girlband

March 05, 2024 | Findings


The industry surrounding K-pop, characterized by iconic groups like BTS and Blackpink, is a global phenomenon that has captivated millions of fans wor . . .

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Employment and Workforce Issues around Election Season

February 27, 2024 | Workplace


The 2024 Indonesian election has just concluded. Currently, the vote counting is still ongoing and will continue until March. But whoever the elected . . .

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